Food, Beverages & Tobacco Pricing Poll Whole Nigeria

Would you still buy your preferred cooking oil if the price rose by twenty percent (20%)?

Cooking oil is a staple in almost every household, forming a key part of daily meals. However, rising production costs, inflation, currency fluctuations, and supply chain pressures have increasingly impacted the price of commonly used cooking oils, from palm oil and vegetable oil to soybean and sunflower oil.

This poll seeks to understand consumer behavior in response to a significant price increase — specifically, whether households would continue buying their preferred brand if prices rose by twenty percent (20%). By exploring this, we can identify consumer price sensitivity, brand loyalty, and potential shifts toward alternative brands or types of oil.

Key questions this poll addresses include:

+ How price-sensitive are consumers when it comes to essential items like cooking oil?
+ Does brand loyalty outweigh cost concerns, or would consumers switch to cheaper alternatives?
+ Are households considering alternative oils or smaller packaging sizes to manage costs?
+ How do income levels, household size, and spending priorities influence purchasing decisions under rising prices?

Understanding these insights will help producers, distributors, and retailers anticipate consumer responses to price changes, adjust pricing strategies, and improve customer retention.

Your input will provide a clear picture of consumer thresholds for essential products and how price changes affect brand loyalty and purchasing decisions.

Free Poll No payment for participants
Important Notice

This poll is intended solely for general informational and market research purposes. It does not constitute financial, purchasing, or professional advice.

Responses reflect the personal opinions and experiences of participants and do not represent the views or positions of the platform, its administrators, sponsors, or affiliates. Poll results are based on voluntary participation and are not derived from a scientifically controlled sample; therefore, findings may not fully represent the broader population.

By participating in this poll, you acknowledge that your responses may be aggregated and used for analysis, reporting, research insights, or content development purposes. Decisions regarding purchases or brand choices should be made based on personal judgment and individual circumstances.

Poll Image
1 Which type of cooking oil do you currently use most often? *
2 How loyal are you to your preferred cooking oil brand? *
3 If the price of your preferred cooking oil increased by 20%, would you still purchase it? *
4 If you would not buy your preferred brand after a 20% price increase, which alternatives would you consider? (Select all that apply) *
5 On a scale of 1 to 5, how sensitive are you to price changes in essential food items like cooking oil? *
6 How would a 20% increase in cooking oil prices affect your household budget? *
7 Please rate your satisfaction with your preferred cooking oil brand based on the following factors: *
Please select one option for each statement in the grid below.
Statement Poor Fair Good Excellent
Quality
Taste
Price/value for money
Availability
8 What is the name of your favourite cooking oil? *
Separate multiple words with commas
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Poll Creator
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Ikechukwu Anaekwe

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Target Responses
999,999
Created
Mar 02, 2026
Ends
Mar 02, 2027
Status
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